Social Media Manager

NECL should sound and feel unmistakable — cinematic, confident, and unapologetically North-East. You'll build that voice from post one.

You'll set the content calendar, own the tone, and run day-to-day publishing across every platform we play on. You'll ship fast, react to matchday moments in real time, and know exactly when to slow down for a hero drop.

• Set and publish the weekly content calendar across all NECL channels.
• Run matchday live posting — line-ups, goals, moments, full-time graphics.
• Brief and review designers, editors and photographers on daily deliverables.
• Grow community — replies, DMs, fan features, creator collabs.
• Report weekly on reach, growth, engagement and campaign performance.

• 4+ years running social for a serious brand with a distinctive voice.
• Deep working fluency in Instagram, X, YouTube Shorts and TikTok mechanics.
• Strong copywriting in English; comfortable briefing in Hindi.
• Comfort with live matchday tempo across weekends.

• Prior in-house work at a football club, league or sports federation.
• Working knowledge of Figma, CapCut and Premiere for quick edits.
• Fluency in a regional North-East language.

Guwahati / Remote (India)

• Base of choice: NECL Guwahati office or remote from anywhere in India.
• On-site attendance required for launch week, playoffs and the final.
• Matchday coverage runs on weekend evenings across the season.
• Quarterly team offsite in Guwahati for planning and content sprints.

Role-specific

• Ownership of a brand voice from day one.
• Direct budget for creators, tools and content experiments.
• Matchday accreditation for every NECL fixture you cover on-ground.
• Full remote setup allowance and annual gear refresh.

Every NECL role also includes

• All-access matchday pass for NECL Season 1 across every host city
• Annual NECL merchandise kit and player-tunnel drops
• Health insurance for you and one dependent (full-time roles)
• Learning stipend for football, media or engineering certifications
• Domestic travel and stay covered for on-ground work
• Direct exposure to AIFF, state associations, brand partners and broadcasters
• Founding-team equity conversations for select senior full-time hires
• A culture that treats football as craft, not content

1. 1
   Application review

   Our people team reads every application within 7 working days. If your background fits, we reach out on email to schedule a call.

2. 2
   Intro conversation

   A 30-minute video call with the hiring manager to understand your motivations, your football story and how you like to work.

3. 3
   Craft round

   A short, paid take-home or on-site exercise built around a real NECL problem — no trick questions, no unpaid pitch decks.

4. 4
   Final round & offer

   Meet 2–3 people from leadership and cross-functional teams, then a decision and written offer within 5 working days.